SXSW 2012 For Rising Artists Many Roads To Austin Photos of The Moment | Santigold at Springsteen gives music history lesson Fiona Apple makes return to spotlight Machete Kills Shoots This April with Sin City 2 Follow Summer Channing Tatum & Jonah Hill Premiere '21 Jump Street' in L.A. Hot Trailer Debut ‘In Our Nature’ Exhibitor Chains And Website Tugg Join Lure Audiences Theaters fans making ‘Decoding Deepak’ Jack Black Matthew McConaughey 'Bernie' Poster! Joss Whedon Confirms No Skrulls nor the Kree Marvel's Avengers BRUCE SPRINGSTEEN OFFERS UP SONGWRITING SECRETS AT A Social Network One's Own SPRINGS SURPRISE ON REVELLERS FIONA APPLE STRANGE FRUIT IMPRESSES THE CROWDS KANYE WEST MAKES APPEARANCE Fox Searchlight Red Flag Buy Duplass Brothers’

SXSW: Music and Tech, Together at Last Austin's streets are so crowded during the 48 hours when SxSW Interactive is ending and SxSW Music is beginning that it's easy to imagine the budding love affair between music and tech began as a romcom collision. She, a waifish mashup DJ from Williamsburg, is walking south on Congress Avenue while he, a penny-loafered angel investor from Mountain View, is walking north. ... Chevrolet VP Marketing Shares Learning From SXSW As the second and final weekend of SXSW approaches, we caught up with Chris Perry, Chevrolet?s VP Global Marketing, to understand why sponsoring the music, film and interactive festival in Austin is so important to the automotive manufacturer and how they increased their commitment to give back further this year. SXSW Late Night Dispatch: Wednesday Highlights from day one at SXSW included discoveries, old favorites and NPR Music's official showcase at Stubbs, featuring the return of Fiona Apple. SXSW 2012: The Billboard Survival Guide Forget Coachella and Bonnaroo -- SXSW might be the year's wildest music festival. With thousands of bands spread over hundreds of stages (and backyards, parking lots and Lance Armstrong's bike shop), planning a schedule is a Herculean feat. Fortunately, having a good time is much easier. Wizzard Podcasters Dominate SXSW Wizzard Media , the world's leading podcast network, today announced that SXSW's impressive podcast lineup of the most downloaded and influential podcasts from the world of comedy are almost exclusively hosted on the Wizzard Media Network. SXSW: Bear in Heaven, Light Asylum among early standouts But as SXSW proved yet again on Tuesday night, a little willingness to be surprised goes a long way. Geolocation: the Big Hit at SXSW? One of the biggest trends at SXSW Interactive this year was geolocation. Plenty of start-ups think they're all set to capitalize on it, but that doesn't mean users are ready. Photos: 2012 Billboard Showcase at SXSW Polica, Wallpaper, Vintage Trouble, The-Dream, and Lionel Richie + Kenny Rogers perform at ACL Live during Billboard's 2012 SXSW Show. SXSW 2012: Nothing You Expect, Everything You Need Serendipity: That was the buzz word at this year's South by Southwest Interactive conference in Austin, Texas. It was probably the same word as last year -- but I wasn't there so I couldn't tell you. I'd love to tell you there was one major product announcement or even trend that defined SXSW, but I'd be lying. The experience was akin to being a metal orb in a pinball machine, bounding from one ... SXSW: Bruce Springsteen hits a lot of notes in keynote address Delivering the keynote address at the annual South by Southwest conference on Thursday, Bruce Springsteen was introduced as "the Boss of rock 'n' roll" but spent his hour on the podium suggesting he was no fount of wisdom and urging listeners to embrace the music in all its diverse forms despite its uncertain future.
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